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Why We're Taking a Serious Look at Google Gemini (And So Should You)
Understanding context limits in AI tools is crucial for making smarter business decisions. Here’s how Google and OpenAI stack up.
Troy Larson
January 21, 2025
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You have heard the phrase “Context is king.”
Nowhere is this more important than AI.
In AI, context refers to the “memory” of your current conversation.
Computer memory is finite and it’s more expensive to process prompts as you add more memory to a conversion.
When you reach your context limit, AI starts “dumping” the memories.
This is why you sometimes start getting inaccurate results in long conversations—because AI starts “forgetting”
Google just increased Gemini’s context window to 2 MILLION TOKENS.
In comparison, OpenAI4o has 128K tokens.
Here’s what that means for you:
Capability | OpenAI-4o (128K tokens) | Google (2M tokens) |
|---|---|---|
Document Processing | ~100 pages (25,000 words) | ~1,500 pages (375,000 words) |
Legal Documents | Single contract or case file | Entire case library with all precedents |
Meeting Transcripts | 3 months of meetings | Several years of meeting history |
Customer Service | ~250 customer interactions | Full year of customer history across channels |
Technical Documentation | Single product manual | Complete technical library for multiple products |
Market Research | 3-4 competitor reports | Thousands of market reports + social data |
Email Analysis | ~250 email threads | Several years of email correspondence |
Financial Reports | Single quarterly report | 5+ years of financial documentation |
Academic Papers | 4-5 research papers | 50-60 papers simultaneously |
Real-world Processing | Requires 10-12 separate batches for 1,000 pages | Can process 1,000 pages in a single pass |
Optimal Use Case | Department-level tasks, specific analyses | Enterprise-wide data analysis |
Business Intelligence | Focused analysis of specific data sets | Cross-departmental data integration |
Implementation Level | Team or department deployment | Organization-wide deployment |
Cost-Benefit Profile | Lower cost, focused tasks | Higher cost, comprehensive analysis |
There’s no one-size-fits-all when it comes to AI, but this is a pretty big selling point for businesses.
Don’t forget to sign up for my webinar this Friday where I’ll be showing you how to build your own Coda/Notion Brain AI Assistant!
There’s still plenty of space!
Click here to register now!
Troy’s One Cool Thing of the Day
Key Features:
🤖 Automates repetitive tasks across multiple functions.
📈 Combines database management with workflow automation.
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💲Provides AI-powered sales reporting for better decision-making.
⚙️ Designed for productivity and no-code automation.
The Bottom Line: Bika.ai simplifies complex workflows by integrating database management with powerful automation tools, saving time and improving efficiency.
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